SOCIAL MEDIA MANAGEMENT
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When planning content for social media management, I start by identifying my objectives, such as brand awareness or lead generation. I brainstorm a list of content ideas that align with these goals, organizing them into categories like educational, entertaining, promotional, and inspirational. I diversify content types by including formats such as blog posts, videos, infographics, and podcasts. I craft engaging and relevant captions or copy for each post, ensuring they resonate with my audience. I determine the appropriate media type (graphics, reels, carousels) and select relevant hashtags to boost reach. Additionally, I identify the best times to post for maximum engagement and choose the appropriate platforms for each piece of content.
CONTENT PLANNING
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CONTENT CREATION
When creating social media graphics, I ensure they are visually engaging and tell a compelling story while aligning with the brand atmosphere. I start by understanding the brand’s visual identity, including its color palette, typography, and overall aesthetic. I then brainstorm ideas that effectively communicate the intended message and resonate with the target audience. Using design tools, I create graphics that incorporate eye-catching visuals, clear text, and relevant imagery. Each element is carefully chosen to reinforce the brand’s tone and style, making sure the graphics are not only appealing but also cohesive with the brand’s overall look and feel. By focusing on these details, I craft graphics that capture attention, convey the desired message, and enhance the brand’s presence on social media.
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CONTENT SCHEDULING
Scheduling content is crucial to achieving the desired brand feel. Planning posts ahead of time is key to ensuring a consistent and cohesive presence on social media. I make sure to post at optimal times when my audience is most active, which helps increase engagement and reach. Additionally, by planning content in advance, I can maintain a balanced and visually appealing newsfeed that aligns with the brand’s aesthetic and messaging. This approach allows me to stay organized, keep the content flow steady, and ensure each post contributes to the overall brand narrative.
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VIDEO CONTENT
Here are the video contents that I edited: I made long-form videos, podcast edits and shownotes, thumbnails, and reels. I created these with the collaborative inputs of my previous clients, using their footage to produce videos that convey their brand and content effectively.
LONG FORM VIDEOS
PODCAST EPISODES
REELS
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